Thursday
Mar132008
Ko Interruptus
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Today was the first day I actually tried to make a reservation at Momofuku Ko. That would have been for next Wednesday: the site opens every day at 10:00 a.m. for six days in advance.
Two days ago, the site debuted, and its instability quickly became a joke. Yesterday offered a respite: since the restaurant is closed Tuesdays, there would be no 10:00 a.m. rush. The Ko team took the extra day to add some spit ’n’ polish to their still-raw website.
So today at 10:00 a.m., I was poised and ready to go. The site stayed up this time, but with hundreds logged in simultaneously, snagging a reservation would be the luck of the draw… Alas, no. Next Wednesday sold out in 92 seconds!
Until tomorrow…
tagged
David Chang,
Momofuku Ko in
Restaurant Industry
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